Your Blog’s Uniqueness Rests With Your Story

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What makes your blog (or Facebook page for those who don’t blog) unique, and therefore something someone else might want to read, learn from, or connect with on a personal level?

I’m always looking for ways to make my blog more “authentic” more “unique” for lack of a better phrase. If you blog for any length of time at all you will start to develop your own style and patterns, but you also start to put up barriers to your own writing without even knowing it. Those barriers for me end up being mechanical and personal.

Barriers To Writing, Blogging, or Social Networking

Mechanically, it has to look perfect, be grammatically correct, have a photo sized properly, with a searchable title, tags, and links. This just comes from blogging for almost 10 years, I do this almost without thinking, but it takes time, and it limits what I end up posting. If I just posted whatever I wanted without worrying about the mechanical functionality of the site I would probably post twice as much. Maybe that is a good thing after all.

Personally, I struggle with how much I say or don’t say with each post. It’s strange because Deborah who is far less personal in real life is sometimes more personal on her own blog and its vice-versa for me. I split up my own blog into basically four sections, one of those sections, called the Journal Category where I try to put my ongoing story or walk. Sometimes this works sometimes it doesn’t.

You are What’s Unique About Your Story

All that to say what makes blog articles or even posts to Facebook and Twitter unique is you, your story. It’s like no other. There is only one you and your experiences are different from everyone else. When I write an article about a new piece of technology or a review about a book I read, someone has inevitably already done that. It’s unique in my own way because my experience with that computer or book is different from someone else, but there is something different about posts from the heart about important issues that go on in their life. I love that. It’s authentic, it’s genuine, and it’s somewhat less filtered than anything I write.

I hope those bloggers below take this as a compliment and not a cut down but I have a very short, small list of blogs on my rss feed reader in a group that that I call my “a-list” (which purposely doesn’t include anyone I work with). These bloggers write straight from their hearts to the page. No fancy photos much of the time, no special SEO keywords for titles or content, traffic or stats to them seem basically unimportant, and for the most part design and platform are secondary concerns (although I will say the guys for some reason are far more concerned about design than the woman). I haven’t asked any of them this of course, it’s just a guess.

Somehow they have each individually captured my attention with the genuine manner in which they talk about their life. Funny most of them are woman. Seems that most men don’t want to talk about their personal life too much. The majority of my rss feeds are from the guys, but when it comes to being genuine and personal, the ladies do a far better job than we do.

So each time they do a blog post, I get to learn from them how to be a better blogger and writer, and hopefully how to better connect with other people. A great example of this is a post today that looks at the struggles of deep we get involved in the social networking of today instead of getting involved in people face to face. It’s a great look at why we blog, post on Facebook, and everything else that goes with being alive today, but it’s real.

So I say thanks to them here for helping me to continue to develop my blog and writing in a way that is real, genuine, and hopefully in a way that will connect with other people in a real way. I hope you might take a few minutes to scan through their blogs as well. The list below is their main blog address and their latest post.

๐ŸŸข Cat:

One response to “Your Blog’s Uniqueness Rests With Your Story”

  1. Bo | SailingBo Avatar

    Hey Scott- Thanks for the shout out!
    I really like how you’ve organized your site into categories. I know exactly what you mean about limiting what you can post…I’ve established a certain length and topic for posts, and it’s hard to veer from that.
    I’m thinking about updating my theme soon to include more subjects. And maybe even shorter titles… ๐Ÿ™‚

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