I decided to start a series of sorts on social media and how we the people of the church body use, don’t use, or outright diss the majority of the world at this point. I’m hereafter coining this series of sorts as the SMFT (Social Media, Facebook, and Twitter) discussion. Part of the necessity of this discussion comes after reading some of Viral: How Social Networking Is Poised to Ignite Revival by Leonard Sweet (or @lensweet), which I would highly recommend to anyone, but should almost be required reading for anyone born prior to 1985. I have written on this many times before, but I do so now mainly because there are still some in the church today who continue ignore this medium, which has now become the most powerful tool in the world to connect with other people.
Much of the premise behind Viral is to bring the older generations of believers (that is those born prior to about 1985) into the fold of understanding in the world we live in today. It is far easier to say “I’m not part of the world, the culture, the depravity of our society,” and ignore everything our world has become, even though we do still live in the world. We are supposed to be the salt and light to the world, not to be just the salt and light to the baby boomers. Many of us do ignore the power of social media in our calling as Christians to go and make disciples of all nations (Matthew 28:19-20).
How in the world can we make disciples if we don’t know and understand the different forms of social media like Facebook and Twitter? So you say I’m on Facebook, got that covered… well, I would say Facebook is the most closed, the least evangelically available social media tool there is. You can close yourself off in Facebook by locking every aspect of your Facebook account and never be heard from again, what type of witness is that? Did you know that most younger generations are moving away from Facebook at this point (partly because we are now on there). It’s extremely important to get beyond Facebook and into other areas like Instagr.am, Pinterest, Foursquare, Flickr, Spotify, YouVersion, Kindle Books (yes it’s social), blogging, texting, and various avenues on Twitter.
[On a side note... if you are only on Facebook, you are not a part of the social media revolution, this is basically pseudo social networking at best. I say this because Facebook is close to reaching saturation levels. Facebook has become like the telephone or cable TV of the 80's. Once everyone is on there who wants to be on there it's growth is all but flatlined. I don't mean if you aren't on there yet, you shouldn't get on there, and fast, but If you are only willing to get into one single social site, I would not recommend it be Facebook, I would first make it a smart phone, where you can learn how to access everything the world now takes for granted.]
So, if you are a believer, and think this social media thing is going to go away, I’m sorry, it’s only going to get more and more ingrained into the very fabric of the world we live in. In another 5-10 years it will encompass the world’s population, except for those who ignore it’s existence. For us the church to ignore social media is akin to the church ignoring electrical power and the car when they were invented, choosing instead to stick with candles and horses.
10 Reasons To Learn Social Media if You Are a Christian
- Jesus would have used this media (this is a later post, but I will show from Scripture why this is the case)
- We are called to disciple the world, and the world is connected via social media
- If you don’t learn the basics, instead of you teaching your kids, your kids will be teaching you at some point
- By the time you are ready it will be too late (it’s already quite late as it is)
- Your target audience are all sitting right there waiting for your witness
- How many people in your neighborhood have your talked to (witnessed to) lately?
- Door to door is dead. Buried… and greatly frowned upon in our society. Social networking is the norm.
- The disciples used every tool to their advantage (they wrote books and distributed them)
- The Bible is the greatest social media tool every created, it’s meant to be socially shared
- Because there are lost people who do not know Jesus and you may be their only connection
So there you have it. That’s just a start. I didn’t put a lot of references, or other specifics as to where my ideas came from, I will put those in future SMFT posts, and those 10 reasons are just off the top of my head, I’m sure there are a ton more. I beg the church body to not let itself become irrelevant in such an overwhelming way as to not be able to reach our world today. We make disciples by investing in people’s lives, and more than any other time in the history of the world, we have access to more people, to discuss the good news of the death and resurrection of Jesus Christ with more people, than any generation who ever lived before us.